How to create a press kit

I just created a press kit for the Rosemary Series of eco-adventures for kids.

There’s tons of advice on how to create a press kit for a book, for example:

• The Creative Penn: Book Marketing: Creating Your Author Press Kit.
• Writer’s digest: How to Create a Professional Press Kit in 8 Easy Steps.

It seems that there is some possible variation in the contents of the press kit. So I went with:

1. A title page that lists the books in the series, with a short (!) description for each.
2. A contact information page.
3. A short author bio.
4. Product information (what makes the books special?)
5. “Interview resources”: anticipated interesting interview questions and answers. Kind of an interview with myself.
6. A press release. I had to google separately how to do that.
7. And a longish (5 pages) book excerpt from two different chapters, including two full-page pictures to showcase the beautiful images.

The press kit (PDF) is here, if you are interested to have a look!